IDEA II:

We took the lessons we learned and the desire to create a product that was healthier than what was currently out there and we made an all-natural, low-calorie sweet and sour mix. At the time, it seemed like a perfect idea.

Most people, women especially, love mixed drinks especially margaritas, but they avoid drinking them because they are so high in calories and sugar. I thought this was the perfect option for a new product. Unfortunately, many other people out there were hatching the same idea and developing it at the same time. Thankfully, ours still proves to be the best tasting and the healthiest of the bunch. We launched the new product about 2 years after the genesis of the water ice idea. We had it bottled and labeled by a professional manufacturer in April, 2009 and made our first big sale in June, 2009. Since then, we have decided to re-brand the product to make the bottle, name, and label more appealing on a national level.

So, that brings us to the present time. Now that you know the background, check back in for the daily news on running a business one day at a time.